My name is Borim Kim.I am a UX/UI Designer, Graphic Designer, BI Designer, and Motion graphic designer in Toronto, Canada.
I believe that with access to information, wise prioritization of tasks, and thoughtful communication with users using proper channels and technology, the opportunities are rich as a creative problem solver. I focus on achieving balance between attention to details while still being flexible in my approach.
3+ years' experience working in the digital marketing field, including web/app development, maintenance, creating proposals and project leading for 13+ major companies.
Detail-oriented project leader with excellent time management, problem solving, and issue management skills.
Highly creative industrial design and convergence/UX design skills including media design, motion graphics, and visual design.
Performed research, set UX strategies, and redesigned WPIC websites. Designed IA, function definitions, and wireframe of WPIC's PC/mobile websites.
Discovered and identified issues through stakeholder talks and user research. Created UX strategies, IA, user flow, and wireframes of websites, apps, and admin systems for 13+ international clients such as Audi Korea, Samsung, Mastercard, Lancôme, Domino’s Pizza Korea. As a project leader of 8+ projects, was responsible for milestones, issue tracking, and communication with clients. Created client proposals and landed 2+ projects so that the team accelerated the path to new business.
Founded a small business and built a free-to-play mobile game, SA:I, that garnered 500+ downloads on Google Play Store. As the only designer, took the responsibility of concept art, UI design, motion graphics, and so on. - 2014’ Shortlist by Korea Institute of Start-up & Entrepreneurship Development - 2013’ Best Research Award by Convergent Consortium at Sungshin Women’s University - 2013’ Special Award for Idea in Global Game Development Contest by Korea Creative Content Agency
Created illustrations for educational texts for intellectually and physically disabled children.
Discovered user insights and created a mobile CRM app for dealers and sales managers at Audi Korea to interwork customer information for efficient management. View the project
Identified issues through various performance tests and created UX strategies, IA, function definitions, and wireframes of new Domino’s Pizza Korea order system (PC/mobile website & app) to improve the order process and the management system for efficient maintenance and operations. - 2017’ winner of Mobile Award Korea View the project
Led 2016 UEFA Champions League Facebook promotion of Mastercard International Korea. Simplified user flow, resulting in a 40x increase in user participation compared to the previous event.
Specialized in media design, mainly focusing on user-centered service design and UI design.
Excelled in visualizing, including UI design, brochure design, and motion graphics. Enthusiastically learned front-end development, HTML, and CSS and built a personal portfolio website (borimkim.com). View the project
Successfully applied the concepts and skills of North American business etiquette, communication, and employability.